05/03/2010: Twitter and "30 minuts", a 2.0 couple
The broadcasting of last Sunday's episode of "30 minuts" titled "I tu quin diari compres?" (and which newspaper do you buy?), was a success. And not only with regard to the audience levels (with 506,000 viewers), but also regarding the people that followed it on the network, to the point that the program became an example and reference of how Internet and the television can unite in a joint experience which feedbacks and enrich both means: the so called television 2.0.
The "Escacc" (Catalan area of Culture and Communication) encouraged cybernouts to publish "tweets" (short messages with 140 characters) with their opinions on the report. The only condition to be able to participate and follow the debate was to include on the message the "hashtag" #30premsa (http://twitter.com/#search?q=%2330premsa). Furthermore, there was also other spontaneous comments without hashtag or either using the #30minuts.
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As from now on, the users of3alacarta will be able to see many of the most successful productions of TV3 with Catalan subtitles. The offer includes more than 60 programs, among which are "Polònia", "La Riera", "APM", "Ventdelplà", "Buscant La Trinca", "La Sagrada Família", "30 minuts", "Les germanes McLeod" and "Bocamoll".The service offers, to start, more than one thousand videos with subtitles, although this amount will increase every day with the incorporation of new videos. TV3 is once more the leader in making its Internet programmes accessible to all those people with a hearing disability. TV3's subtitling service, which began in 1990, takes a step onto Internet enabling to extend this service to more people.
As well as the subtitles, the player of 3alacarta integrates other new functionalities, such as visiting videos or skipping advertisements. The user will also be able to extract the video from the page to see it on a new window that he/she will be able to modify in size or either insert it in his/her website or blog in a large or small size.
3alacarta also includes options that were already available on the website and that now can be done form the same player, such as consulting the synopsis of a video, sharing it on the social networks (Facebook, Delicious, Twitter, Myspace, etc.) or sending it to a friend.
The Oscars 2010 are awarded in the early hours of the morning of the 7th to the 8th of March. From the portal of 3cat24 we have prepared a special programme where we discover the keys of this 82nd edition. You will be able to find theopinions of the specialists Àlex Gorina and Jaume Figueras, games as well as all the information on the awards ceremony. Furthermore, some of the famous faces of TV3 and Catalunya Ràdio have explained to which of the nominees they would give an Oscar this year. We also encourage you to participate in our draw and win a free year at the cinema for you and another person at the cinemas of Grup Balaña.
Gorina and Figueras think that "Avatar" will be the big winner of the most famous awards of the cinema world, although they would prize "District 9". They do not agree on the name of the best actor: Jeff Bridges or Colin Firth? Although, they both agree that "Precious", the drama by Lee Daniels about an obese adolescent, illiterate and raped by her father does not even deserve a crust, for cheating. You can know all these opinions at the debate published on the special programme.
We have also prepared two trivial pursuit games, onehistoric and the other about the 2010 edition, for you to test your knowledge about the Oscars, and a survey for you to choose which is your favourite film among the ten nominated ones this year.
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01/03/2010: New "Ritmes" (rhythms) shake the Internet
It is not only a facelift of a portal with a lot of character, but it implies a change in the philosophy of a brand designed to exist simultaneously on different screens: computers, mobile phones and television. We are talking about the new Ritmes.cat, the pop-rock portal of de Televisió de Catalunya, which from the past 25th of February has started a new life on Internet.The new Ritmes.cat is a website created with the aim of taking advantage of the resources and tools of the website 2.0. And this can be seen on the section alaxarxa or with twitter (twitter.com/ritmes), which heads the entire portal and that the team of journalists of Interactiva and TV3 update regularly with information on Catalan groups, concerts, festivals and news.
The musical portal also continues to offer itself as a meeting point for a large number of groups, night clubs, promoters and festivals as from the vast selection of blogs. On the contest section, users will be able to win tickets and merchandising related to the local and latest festivals and groups visiting our country.
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26/02/2010: I want to blog and roll!
After the success of the first season of Casal Rock, soon TV3 will broadcast a second edition. In the meantime a blog has been created, the Casal Blog, which you can access from the usual address, tv3.cat/casalrock. It is written by "La néta 2.0" (the 2.0 granddaughter), who presents herself as the "adoptive granddaughter of the most rocker grandparents of Catalunya". It will be her who provides the exclusives on then new programme. Scoops, videos... to open our appetite until the start of the second season of Casal Rock.
22/02/2010: Soler against Torquemada
Those of you who usually follow the football on TV3 and Catalunya Ràdio already know them. On one had, Bernat Soler, the person in charge of the broadcastings on Televisió de Catalunya. On the other, Ricard Torquemada, analyzer of "La transmissió d'en Puyal" (Puyal's broadcasting) and one of the most lucid voices on this sport in Catalunya. During the past seasons, they both held some lively football debates on the programme "Els millors anys de la nostra vida" (the best years of our life), also on Catalunya Ràdio, presented by Bernat Soler. Now, Elsesports.cat has wanted to reunite them so they can recover this healthy habit of disagreeing with all the possible respect: we have opened a blog where they publish their confronted opinions over a specific matter.
The name of the programme is already a statement of intent: "U contra u" (one against one). And they open fire with a highly topical subject at "Can Barça": who deserves the most a place in Barça's first team, Henry or Pedro? For Soler, the Frenchmen should be the player. For Torquemada, it is the time for the young man from the Canary Islands. And, what do you think?
17/02/2010: Play "El gran dictat" on Internet and win an mp3
Do you like "El gran dictat", the words contest of TV3? Well now you can play it on Internet whenever you wantthanks to the game we have just started . The application, which you will find on the programme's web site, reproduces the mechanisms of the television contest. You will even see how the presenter, Òscar Dalmau, fires you with the questions about the Catalan language.The philosophy is the same as that on the "telly": you have to guess how the words set out by the presenter are written. That is why the skill of getting the right answer is as important as the time you take to discover the right word. The game starts on a simple level, with five words considered as easy, and gets more complicated as it goes on. In all, a total of fifteen enigmas have to be solved.
With our game, you can share your score on Twitter and Facebook. When you finish participating, you will see what position you are in on the general classification. And pay attention, because if you are the best participant of the moth you will win a Sony mp3 player, directly, without any draws.
15/02/2010: The video podcasts of 3alacarta, on iTunes
The CCMA, in its commitment of distributing its contents on the most platforms as possible, has given a good push to its offer on iTunes. As from now, the users of this programme by Apple will find all theoffer of video podcasts of 3alaCarta. You therefore have available another medium to see the programmes without having to worry about the day or the time they are broadcasted on television.The podcasts enable you to subscribe to your favourite programmes, download them on to your computer or player, and take them with you to watch them wherever you wish. You will find more information on this way of consuming the videos of 3alacarta on the "Guia ràpida del podcast" (podcast fast guide).
In February 2010, TV3 places among the ranking of "Top podcasts" on iTunes, the podcasts of "Crackòvia", "APM?" and "Polònia".
Have you done a research work at school that you are especially proud of? Think that it could make you win a trip to Ireland for two weeks, with an English course included. You only have to film a video explaining it, and upload it to the web site of the programme"Espai Terra". But don't forget, the theme must be environmental: landscape, conservation, nature...The web site of "Espai Terra" is open more than ever to your contributions with this contest which wishes to reward the best works of the students coursing ESO and Batxillerat. It is necessary for these works to be presented at the school or Secondary School during the course 2008/2009 or either before the 1st of March 2010. The authors of the most outstanding projects –chosen by the jury- will win a free trip to Ireland with an English course included.
What do you have to do? Very simple: choose a project, make a video explaining what it is about and upload it onto YouTube. Once you have done this, you only have to go to the web site of "Espai Terra" and fill out this form. Don’t forget to put the "embed" code of your YouTube video.
Furthermore, "Espai Terra" will sow recordings o parts of the explanatory videos sent by the pupils to the programme's web site.
And if you prefer photographs, remember thatyou can continue to send your best photos liked to the subject of the landscape. You can win a journey on the programme's helicopter.
Give your opinion and win a visit to the filming of "La Riera"
The web site of the new series of TV3 in the afternoons, "La Riera", becomes more participatory. And just for giving your opinion, you can win a prize: a visit to the filming of the programme. A prize of great value if you are a follower of the series: it gives you the chance to get a close look at the actors and actresses, discover the secrets of the filming and have exclusive information of events that have not yet been shown on screen.
What do you have to do? You need to go to the new section"The best moments", which includes the soap's most relevant scenes. You can recover them and see them again very easily, but this is not all. Each of these key moments opens a debate among the followers of the series. Everyone can get their say in: give their opinion, say what they would do if they were one of the characters involved...
A visit to the filming just for giving your opinion, it's not too bad, is it?
The web site of the new series of TV3 in the afternoons, "La Riera", becomes more participatory. And just for giving your opinion, you can win a prize: a visit to the filming of the programme. A prize of great value if you are a follower of the series: it gives you the chance to get a close look at the actors and actresses, discover the secrets of the filming and have exclusive information of events that have not yet been shown on screen. What do you have to do? You need to go to the new section"The best moments", which includes the soap's most relevant scenes. You can recover them and see them again very easily, but this is not all. Each of these key moments opens a debate among the followers of the series. Everyone can get their say in: give their opinion, say what they would do if they were one of the characters involved...
A visit to the filming just for giving your opinion, it's not too bad, is it?


















